Welcome to the second season of the ScreenMe podcast, where we’re all about embracing challenges and transforming them into opportunities. Join us as we unravel the secrets of those visionary individuals who can spot potential in situations that others may find daunting.

To kick off this new season, we have a very special guest with us: Britta M. Gossel who is Professor of Social Business Management at the University for Sustainable Development Eberswalde in Germany. In a captivating conversation with our podcast host, Professor Ulrike Rohn, they delved deep into the concept of sustainable entrepreneurship.

Sustainable entrepreneurship is a mindset that empowers people to uncover hidden opportunities even in the face of adversity. It’s the unwavering belief that something innovative and transformative can emerge from even the most challenging circumstances. This is the essence of entrepreneurial thinking, and sustainable entrepreneurship, in particular, is a beacon of hope during times of crisis.

Britta M. Gossel is Professor of Social Business Management at the University for Sustainable Development Eberswalde. Her research focuses on entrepreneurship and entrepreneurship education in the context of media and sustainability with a strong focus on conceptualizing entrepreneurial processes through a communication theory lens. She is convinced, that sustainable entrepreneurs are the changemakers of today to create a sustainable future.

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