Thomas Cyron from Jönköping International Business School
Thomas, tell us a bit about yourself: What is your background and what do you research on?
My research background is in entrepreneurship and stakeholder communication, where I studied how different media and modes of communication shape feedback processes in new venture ideation. My ongoing research remains within this domain: Broadly, I am interested in how entrepreneurs communicate using all kinds of media and modes and how that shapes different aspects of how new organizations emerge. Last year, I have started my own business together with a friend of mine (if you like bicycles, check out www.grepp.cc) and the experiences support my previous hunch that communication is an critical dimension in entrepreneurship that so far has received only limited research attention.Read More